ElGar is a premium website and visualization for catamaran manufacturer, a sub-brand of Jaboc&Co

ElGar in partnership with Jacob&Co creates catamarans that redefine the standards of yachting luxury. The project combines engineering innovation, exclusive design and technology typical of the high end segment. Our task was to provide full-cycle luxury branding for marine manufacturers and a full-cycle service for building a landing page for luxury marine product. Emphasis is placed on personalized solutions: from the selection of rare finishing materials to the integration of smart vessel management systems.

Project objectives

• Create a promo website capable of visually conveying the product’s status through visualization, presentation techniques, and detailed descriptions of technologies, including the development of 3D content for a yacht marketing website.
• Develop graphic content to showcase unique design elements (e.g., carbon fiber decks with gilding or exterior color schemes) and functional advantages (hydraulic platforms, stabilization systems).
• Prepare a sales presentation focusing on key USPs: exclusivity, client personalization, and partnership with Jacob&Co for design solutions.

Results

• We implemented a full digital cycle that emphasizes the product's eliteness and focuses on its key benefits.
• The basis of the project was a structured promotional website with a focus on status, aesthetics and exclusivity, providing full-stack website solutions for marine tech. We developed a visual concept that combines the design sophistication and functional innovations of ElGar catamarans.
• The key focus is on 3D visualization, which allowed for visual storytelling for premium catamaran presentation and enables clients to experience the aesthetics of the vessel even before the actual interaction. Unique solutions were emphasized - gold-plated carbon, intelligent control systems and hydraulic platforms.
• Premium graphic content was developed - detailed visualizations show both aesthetics and technology, giving the client a clear idea of the high-end product. We also developed color solutions for catamarans, according to the latest trends in the premium segment of yacht and car construction.
• We also prepared a presentation for the sales department, built as a sales tool: with emphasis on uniqueness, flexibility of customization and design partnership with Jacob&Co, which makes it effective in communication with affluent audience.

As a result, ElGar received a premium virtual storefront and the sales team received strategically aligned content that builds trust and accelerates customer decision-making.