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Novochim

Branding and Online store development for chemical company

Website Design & Development
Branding & Brand Guide
Print Design & Promotional Materials
Website Design & Development
Branding & Brand Guide
Print Design & Promotional Materials

Novochim is one of the largest suppliers of chemical raw materials, chemicals and acids in Ukraine. The company works with enterprises in industrial, technical and household spheres, providing stable supplies and a wide range of products. For this project, we provided website development for raw material manufacturers and a full visual identity update for industrial company.

The client approached us to strengthen the visual component of the brand, modernize the website in the format of an online store and create printing materials for customers and partners. The main focus was to maintain trust, improve perception and support sales growth.

Key tasks

  • Update the visual identity, refresh the logo and reinforce the company's brand identity.
  • Develop a modern SEO optimized online store for chemical raw materials with smart navigation and maintaining SEO positions.
  • Create quality print and promotional materials for B2B business that support offline communication with customers.
  • Maintain a branded visual system: from seasonal materials to adapting to new formats.

Results

  • Updated the logo and developed a vibrant corporate identity with an emphasis on the color red, a symbol of reliability and technology.
  • In cooperation with marketing specialist Anna Dyachenko, we formed a comprehensive visual approach to the company's communication.
  • We redesigned the website: reworked the structure, improved the UX and visual presentation of the products, preserving the gained SEO-positions. Our work included branding for chemical industry and UX UI design for industrial companies.
  • Developed dozens of banners, cards, and visual materials to enhance the perception of the product catalog.
  • Prepared and printed a full set of printing: business cards, booklets, folders, letterheads, email templates.
  • For two years we produced a corporate wall calendar with a unique theme for each month.
  • We used premium printing technologies - lamination and selective varnish on contact printing - to emphasize attention to detail.
Results

We revamped Novohim's visual communication, from corporate identity and website to print and promotional materials, providing the company with a modern and professional face for growth in online and offline environments. Our services included full visual packaging for B2B industry.

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Partner Testimonial

Real client experience
We can say a lot about the project — but it's better to hear what it was like directly from the client.

Watch the video testimonial and discover the story behind the case.

Hanna Dyachenko
Marketer
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    Branding
    Website Development
    Product UX/UI
    Marketing Materials or Presentations
    Graphics or Graphic Content
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      Branding
      Website Development
      Product UX/UI
      Marketing Materials or Presentations
      Graphics or Graphic Content
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      Questions and Solutions

      Online store development for chemical company.

      Brand identity and brandbook creation.

      SEO optimization and catalog structure design.

      Marketing and print materials for business.

      Comprehensive brand packaging.

      Modern UX UI design for B2B segment.

      Why chemical company needs online store?

      To expand sales channels and attract customers.

      How brandbook helps business?

      It sets rules and supports consistent style.

      Why update website design?

      Modern site builds trust and increases sales.

      How to keep SEO positions during redesign

      create structured site architecture.

      How to increase online sales

      develop convenient e-commerce platform.

      How to unify communications

      build single visual system.

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