Branding and website crypto exchange Avalon: product packaging.

Website Design & Development

Logo & Identity Style

Website Design & Development

Logo & Identity Style

Avalon is a cryptocurrency exchange platform focused on support and convenience for startups. The project team sought a visual and digital design that would reflect the technology, innovation and mythological power of the brand name.

The key objectives included creating brand identity for cryptocurrency exchange and a website with futuristic style for fintech company.

Key tasks

• Develop a logo and identity for a fintech project with a modern style visually connected to the name Avalon.
  
• Create a one-page website that combines the aesthetics of the crypto industry and the future of fintech, with a focus on landing page design for a crypto startup.
  
• Emphasize the innovative nature of the service through style, color palette, and content structure.

Results

• Designed a logo based on the mythical tree symbol - a visual metaphor for Avalon as a digital space of strength, growth and security.
  
• Built the project's futuristic style identity to emphasize the brand's technological focus. We also provided visual identity for blockchain projects.
  
• We created a one-page brand identity with a focus on simplicity, visual depth, and trust in the product, along with branding and UX UI design for digital asset exchange.
  
• Selected a purple color scheme associated with technology, financial expertise and premium style.